Whichcraft Jewellery
of Covent Garden London
Here in the UK we have the most stringent hallmarking regulations and controls on precious metals in the world. At Whichcraft we fully support this and make sure we abide by all the rules and regulations to have all our silver and gold suitably marked. This notice and the one we display on our stall explains your rights and what to expect from a reputable supplier.
This close-up shows our unique Makers' Mark above the other hallmarks skilfully applied to the back of the heart on this newly crafted 9ct gold Claddagh Ring
The Maker's Mark (also known as a Sponsor's Mark) is the registered mark of the company or person submitting an article for hallmarking. It comprises of the initials chosen by that person or company inside a surrounding shield shape. The shield shape varies, and a minimum of two, and maximum of five initials must be included. Every one is unique and ours is WJM, which stands for Whichcraft, Jacqueline and Michelle. The crown is the traditional fineness symbol for gold. 375 is the compulsory Millesimal Fineness Mark for 9ct gold, indicating the precious metal content of the piece in parts per million. Then there's the compulsory assay office mark showing where the metal was tested and hallmarked. The historic image of the leopard’s head, the town mark for London and the mark of the Goldsmiths’ Company Assay Office, continues to be internationally recognised as the stamp of approval and guarantee of quality from the renowned home of hallmarking. The final mark is an X, the Date Letter Mark for 2022. A non-compulsory mark, the date letter changes annually on January 1st. The font, case, and shield shape all change so each can only indicate one specific year. All date punches are destroyed at the end of the year.
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